Our Story

Our Story – A female founded family-owned business

Launched in December 2017, Myza stands as a distinctive online platform dedicated to enhancing the sleep experience, drawing inspiration from the Swedish concept of coziness, as echoed in our name.

Founded by a dynamic mother-daughter team, Helen and Olivia, we transitioned from our careers in law and finance within the bustling City to establish Myza. Our journey began from Helen's personal battles with insomnia and Olivia's profound passion for sleep.

Our mission is to curate a space where you can discover and shop the finest independent brands, offering an array of sleep-related products, all conveniently located in one place. Through Myza, we aim to transform your sleep into a luxurious and rejuvenating experience.

Discover a singular marketplace showcasing hundreds of the finest sleep brands from the UK and beyond.

Offering a carefully curated selection ranging from premium bedding, mattresses, and sleepwear to luxurious skin and body care, along with the latest advancements in sleep technology, we guarantee nothing less than excellence to secure your perfect night's sleep. Our collection is a reflection of our passion, featuring only the products and ideas that we adore and believe will significantly enhance your sleep experience.

We are committed to continually expanding our offerings with new and innovative brands and products from both the UK and around the globe, driven by our customers' desires and emerging trends in sleep wellness. Our goal is to provide an unparalleled personal service, offering individualized support to each of our customers, ensuring a shopping experience that's as restful as the sleep you're dreaming of.

Supporting small businesses and female founded companies

An impressive 84% of our sleep brands are founded or co-founded by women, a fact that fills us with immense pride!

As a company established by women, we deeply understand the significance of supporting fellow female entrepreneurs. Drawing from our own experiences, we are well-acquainted with the challenges women may face in the business world. We aspire for our platform to serve as a nurturing ground, empowering women to showcase their exceptional sleep products.

Each of our small business partners has been meticulously chosen by our dedicated team of in-house curators. It is our mission to provide them with a supportive platform, advocating for their success at every turn.

Our sleepwear is ethically and responsibly sourced, reflecting our deep commitment to our customers, workers, and the planet.

Identifying an unmet need in the market inspired us to create our own exclusive line of cotton sleepwear, crafted with the invaluable input of our wonderful customers and followers. Your feedback was the catalyst for our design – marrying traditional elegance with contemporary flair, all while prioritizing ultimate comfort. Crafted from airy, breathable cotton and designed for a relaxed fit, our sleepwear promises to transform your bedtime experience into something extraordinary!

Our Cotton

We are wholeheartedly dedicated to producing our cotton sleepwear in a manner that is both sustainable and ethical. In line with this commitment, we are transitioning to use 100% GOTS (Global Organic Textile Standard) certified Organic Cotton for our entire range of Women’s and Children’s sleepwear.

GOTS represents the gold standard for organic textiles, promoting an eco-friendly and socially responsible production chain worldwide. Achieving GOTS certification is a rigorous process, emphasizing not only sustainable production methods but also imposing strict guidelines and standards across the entire supply chain. The prestigious GOTS label guarantees that our products are produced responsibly, respecting both the environment and workers’ rights. This includes the utilization of organically farmed fibers, the prohibition of hazardous chemicals, and the enforcement of fair labor practices and decent wages. GOTS-certified cotton is globally acknowledged not just for its sustainable and ethical production, but also for its superior quality.

Our Factories

Our sleepwear collection is crafted in India by an esteemed manufacturer, recognized with numerous awards and a proud member of Sedex—the premier global ethical trade organization. This affiliation underscores our commitment to ethical business practices, ensuring that we operate sustainably and responsibly, safeguard the well-being of our workers, and uphold the highest standards of ethical sourcing throughout our global supply chain.

Expert Advice

Dr. Alanna Hare, along with a panel of esteemed sleep specialists, contributes to our exclusive Expert Advice column, offering objective, evidence-backed insights on a range of sleep-related topics. Whether it's navigating sleep during pregnancy or unraveling the intricacies of what happens in a sleep clinic, our column stands as a premier resource. Beyond conventional medical treatment, it offers deep-dives and practical advice to enhance your sleep quality, making it one of the most reliable sources for improving your rest.