Pop Brands: Innovative Essentials for Everyday Life

Founded by Louisa Booth, Pop Brands began with Popband London, the original gentle, no-dent hairband that transformed the way women wear and style their hair. The brand quickly expanded its playful, practical ethos to new creations like Poplaces™, elastic sport shoelaces that combine ease with style, and Popmask™, a self-heating, vegan, and cruelty-free sleep mask loved around the world.

Always innovating, Pop Brands continued to grow with the launch of Popfresh™, biodegradable hand wipes that bring “Good Clean Fun” to hygiene, and Popspot™, a gentle yet effective overnight spot treatment. Every product reflects the brand’s signature blend of fun, comfort, and thoughtful design.

With its design headquarters in London, the Pop Brands team is constantly dreaming up new ways to combine beauty, wellbeing, and practicality. Today, their colourful, creative products are loved by customers globally — proof that small innovations can make a big difference in how we look, feel, and live every day.