Friendly Soap: Natural, Ethical, and Planet-Friendly Skincare
Friendly Soap was founded on a simple belief: that effective skincare doesn’t need to come at the expense of the environment. Every bar is free from palm oil, SLS, parabens, and synthetic fragrances, making it perfect for sensitive skin. Instead, the brand uses plant-based ingredients and essential oils that gently cleanse while preserving your skin’s natural moisture barrier. Proudly registered with Cruelty-Free International and The Vegan Society, every product reflects Friendly Soap’s unwavering commitment to compassion, sustainability, and transparency.
Beyond skincare, Friendly Soap leads by example in ethical business. From paying a real Living Wage through The Living Wage Foundation to holding Fair Tax Accreditation, every decision reflects integrity over profit. Their eco-conscious packaging is plastic-free, recycled, and recyclable, and their partnerships with Forus Tree and Just a Drop support global reforestation and hygiene initiatives. By replacing freight fossil fuels with waste-derived biofuels through Good Shipping, Friendly Soap goes even further to reduce its carbon footprint.
Every bar of Friendly Soap is proof that simple can be powerful — gentle on skin, good for the planet, and made with love from start to finish. Friendly by name, friendly by nature.