{"title":"Truthpaste","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eDiscover Truthpaste, a Brighton-born natural toothpaste brand founded on the belief that effective oral care should be simple, clean and honest. Combining botanical ingredients, mineral bases and inspiration from Ayurvedic traditions, our vegan, cruelty-free toothpastes offer a thoughtful brushing experience while supporting fresh breath, healthy gums and whole-mouth care.\u003c\/p\u003e","products":[{"product_id":"hydroxyapatite-citrus-100ml","title":"Hydroxyapatite: Citrus (100ml)","description":"\u003ch3\u003eINGREDIENTS\u003c\/h3\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eINGREDIENTS: \u003c\/span\u003e\u003cspan\u003e*Aloe Barbadensis Leaf Juice, *Glycerin, Bentonite, Calcium Carbonate, Hydroxyapatite, *Citrus Aurantium Dulcis (Orange) Oil, *Citrus Limon (Lemon) Peel Oil, Tocopherol (Vitamin E), \u003cmeta charset=\"utf-8\"\u003e[ºLimonene], *Citrus Limon (Lemon) Peel Oil, *Eucalyptus Globulus Leaf Oil, Eugenia Caryophyllus (Clove) Bud Oil, Cinnamomum Zeylanicum Bark Oil, ^Helianthus Annuus (Sunflower) Seed Oil, [ºEugenol],  [ºLinalol], [ºBenzyl Benzoate]. \u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e*Certified Organic Ingredient, ^Trace Ingredient \u0026lt;0.1% from Tocopherol (Vitamin E)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e[ºNaturally Occurring in Essential Oils].\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003e\u003cbr\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eHydroxyapatite content: 5% \/ 50,000 ppm\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eDIRECTIONS\u003c\/h3\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eBrush twice daily to remove and prevent plaque, keep your breath fresh, and nourish gum health.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eAvoid brushing straight after meals or drinks (except water) when your enamel may be weakened from an acidic environment.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eUse our stainless steel spatula to scoop a pea-sized amount onto your toothbrush. Brush for 2 minutes, brushing each surface of every tooth, and around your gum line.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eAlways replace the lid firmly after use to prevent your toothpaste from drying out. Keep out of direct sunlight and avoid water getting in the jar to keep your paste fresh. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003c\/span\u003e\u003cb\u003eEach 100ml jar lasts approximately 3 months with one person using twice a day.\u003c\/b\u003e\u003c\/p\u003e","brand":"truthpaste","offers":[{"title":"Default Title","offer_id":67582215946630,"sku":"TPCHAP-100","price":13.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0824\/9917\/4731\/files\/hydroxyapatite-citrus-100ml-6103771.png?v=1791374454"},{"product_id":"original-fennel-100ml","title":"Original: Fennel (100ml)","description":"\u003c!--Start tab labels--\u003e\n\u003ch3\u003eINFO\u003c\/h3\u003e\n\u003cdiv\u003eProvide your entire mouth with the attention it deserves by choosing organic fennel oil toothpaste.\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cp\u003e\u003cspan\u003eBursting with essential vitamins, minerals, and boasting anti-plaque, antibacterial, and anti-inflammatory properties, fennel offers a myriad of health advantages while delivering a revitalising and refreshing flavour.\u003c\/span\u003e \u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✅ Feel cleaner \u0026amp; fresher for longer\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✅ Nourish healthier gums\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e✅ Care for sensitive teeth\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eINGREDIENTS\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eINGREDIENTS:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e*Aloe Barbadensis Leaf Juice, Calcium Carbonate,\u003cspan\u003e \u003c\/span\u003eBentonite,\u003cspan\u003e \u003c\/span\u003eXylitol,\u003cspan\u003e \u003c\/span\u003eSorbitol,\u003cspan\u003e \u003c\/span\u003e*Foeniculum Vulgare (Fennel) Oil,\u003cspan\u003e \u003c\/span\u003e*Melia Azadirachta Seed (Neem) Oil,\u003cspan\u003e \u003c\/span\u003e[°Limonene],\u003cspan\u003e \u003c\/span\u003e*Citrus Limon (Lemon) Peel Oil,\u003cspan\u003e \u003c\/span\u003eTocopherol (Vitamin E), *Eucalyptus Globulus Leaf Oil,\u003cspan\u003e \u003c\/span\u003e*Eugenia Caryophyllus (Clove) Bud Oil,\u003cspan\u003e \u003c\/span\u003eCommiphora Myrrha (Myrrh) Oil, [°Eugenol],\u003cspan\u003e \u003c\/span\u003eCinnamomum Zeylanicum (Cinnamon) Bark Oil, Helianthus Annuus Seed Oil, [°Linalol].\u003c\/p\u003e\n\u003cp\u003e*Certified Organic, [°Naturally Occurring in Essential Oils].\u003c\/p\u003e\n\u003ch3\u003eDIRECTIONS\u003cbr\u003e\n\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eBrush twice daily to remove and prevent plaque, keep your breath fresh, and nourish gum health.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAvoid brushing straight after meals or drinks (except water) when your enamel may be weakened from an acidic environment.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eUse our stainless steel spatula to scoop a pea-sized amount onto your toothbrush. Brush for 2 minutes, brushing each surface of every tooth, and around your gum line.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAlways replace the lid firmly after use to prevent your toothpaste from drying out. Keep out of direct sunlight and avoid water getting in the jar to keep your paste fresh. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e \u003c\/span\u003e\u003cb\u003eEach 100ml jar lasts approximately 3 months with one person using twice a day.\u003c\/b\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cul class=\"tabs-content\"\u003e\n\u003cli style=\"display: none;\" class=\"\" id=\"tab2\"\u003e\n\u003cdiv\u003e\n\u003cp\u003eINGREDIENTS: *Aloe Barbadensis Leaf Juice, Calcium Carbonate, Bentonite, Xylitol, Sorbitol, *Foeniculum Vulgare (Fennel) Oil, *Melia Azadirachta Seed (Neem) Oil, [°Limonene], *Citrus Limon (Lemon) Peel Oil, Tocopherol (Vitamin E), *Eucalyptus Globulus Leaf Oil, *Eugenia Caryophyllus (Clove) Bud Oil, Commiphora Myrrha (Myrrh) Oil, [°Eugenol], Cinnamomum Zeylanicum (Cinnamon) Bark Oil, Helianthus Annuus Seed Oil, [°Linalol].\u003c\/p\u003e\n\u003cp\u003e*Certified Organic, [°Naturally Occurring in Essential Oils].\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli style=\"display: none;\" class=\"\" id=\"tab3\"\u003e\n\u003cdiv\u003e\n\u003cp\u003eOrders placed before 12 pm GMT are dispatched the same day, otherwise the next working day.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eUK Shipping\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eFree shipping on orders over £30.\u003cbr\u003e\u003cspan style=\"font-style: normal;\"\u003eStandard - £2.95 (Delivery in 3-4 days)\u003cbr\u003e1st Class - £3.99 (Delivery within 1-2 working days)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-style: normal;\"\u003e\u003cb\u003eEU Shipping\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eOrders are sent via Royal Mail Tracked and are priced dependent on the weight. Prices start from £13.45. For more accurate pricing please use the Shipping Rates Calculator at the bottom of the cart page.\u003c\/p\u003e\n\u003cp\u003ePlease allow up to 7 working days for delivery, however, there may be further delays due to the ongoing Coronavirus pandemic.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003ePLEASE NOTE: EU Customers may now be liable for import VAT. This will be charged at your local VAT rate on entry to the EU. We do not charge VAT at the point of sale. \u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eWe are working to resolve this to make it simpler for our EU customers. Please check back for any updates.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"truthpaste","offers":[{"title":"Default Title","offer_id":67582216405382,"sku":"TPOF-100","price":12.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0824\/9917\/4731\/files\/original-fennel-100ml-624522.jpg?v=1791374459"},{"product_id":"kids-mild-mint-100ml","title":"Kids: Mild Mint (100ml)","description":"\u003c!--Start tab labels--\u003e\n\u003ch3 style=\"display: inline !important;\"\u003eINFO\u003c\/h3\u003e\n\u003cp\u003eBrushing teeth is never a chore with Truthpaste! Our tasty formula is designed with little teeth in mind but suitable for the whole family.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eThis mild but minty alternative to conventional toothpaste is made from 100% natural ingredients which \u003cstrong\u003efight the bacteria that cause plaque and cavities\u003c\/strong\u003e.\u003c\/p\u003e\n\u003ch3\u003eINGREDIENTS\u003c\/h3\u003e\n\u003cp\u003eWith Coconut, Calendula \u0026amp; Aloe Vera to maintain healthy teeth and gums and protect against early signs of decay, and 16% Xylitol to fight plaque \u0026amp; support a healthy pH balance.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eINGREDIENTS:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eCalcium Carbonate,\u003cspan\u003e \u003c\/span\u003eSorbitol,\u003cspan\u003e \u003c\/span\u003eXylitol, *Aloe Barbadensis Leaf Juice,\u003cspan\u003e \u003c\/span\u003eBentonite,\u003cspan\u003e \u003c\/span\u003e*Cocos Nucifera (Coconut) Oil, Citric Acid, *Helianthus Annuus (Sunflower) Seed Oil, *Mentha Spicata (Spearmint)l Oil, *Calendula Officinalis Flower Extract, [°Limonene], Tocopherol (Vitamin E), Xanthan Gum.\u003c\/p\u003e\n\u003cp\u003e*Certified Organic, [°Occurs Naturally in Essential Oils]\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFree from\u003c\/strong\u003e: foaming agents, SLS, Fluoride, Triclosan, Glycerine, Titanium Dioxide, Palm Oil \u0026amp; Gluten.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eDIRECTIONS\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eSuitable for all ages.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFor 0-3 years\u003c\/strong\u003e: Use a spatula to place a smear of Truthpaste onto a brush and brush for 2 minutes. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFor 3+ years:\u003c\/strong\u003e Use a spatula to place a pea sized amount onto a toothbrush and brush for 2 minutes.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cb\u003e\u003c\/b\u003eSuitable for use during pregnancy and when breastfeeding.\u003c\/p\u003e\n\u003cp\u003eOur 100ml jars last up to 3 months with one person brushing twice a day.\u003c\/p\u003e\n\u003cp\u003e\u003cbr style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e\u003c\/p\u003e\n\u003cul class=\"tabs-content\"\u003e\n\u003cli class=\"active\" id=\"tab1\" style=\"display: block;\"\u003e\n\u003cdiv\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli id=\"tab2\" class=\"\" style=\"display: none;\"\u003e\n\u003cdiv\u003e\n\u003cp\u003eINGREDIENTS: Calcium Carbonate, Sorbitol, Xylitol, *Aloe Barbadensis Leaf Juice, Bentonite, *^Cocos Nucifera (Coconut) Oil, Citric Acid, *Helianthus Annuus (Sunflower) Seed Oil, *Mentha Spicata (Spearmint)l Oil, *Calendula Officinalis Flower Extract, [°Limonene], Tocopherol (Vitamin E), Xanthan Gum.\u003c\/p\u003e\n\u003cp\u003e*Certified Organic, ^Certified Fair Trade, [°Occurs Naturally in Essential Oils]\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli id=\"tab3\" class=\"\" style=\"display: none;\"\u003e\n\u003cdiv\u003e\n\u003cp\u003eOrders placed before 12 pm GMT are dispatched the same day, otherwise the next working day.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eUK Shipping\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eFree shipping on orders over £30.\u003cbr\u003e\u003cspan style=\"font-style: normal;\"\u003eStandard - £2.95 (Delivery in 3-4 days)\u003cbr\u003e1st Class - £3.99 (Delivery within 1-2 working days)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-style: normal;\"\u003e\u003cb\u003eEU Shipping\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eOrders are sent via Royal Mail Tracked and are priced dependent on the weight. Prices start from £13.45. For more accurate pricing please use the Shipping Rates Calculator at the bottom of the cart page.\u003c\/p\u003e\n\u003cp\u003ePlease allow up to 7 working days for delivery, however, there may be further delays due to the ongoing Coronavirus pandemic.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003ePLEASE NOTE: EU Customers may now be liable for import VAT. This will be charged at your local VAT rate on entry to the EU. We do not charge VAT at the point of sale. \u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eWe are working to resolve this to make it simpler for our EU customers. Please check back for any updates.\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"truthpaste","offers":[{"title":"Default Title","offer_id":67582216372614,"sku":"TPKMM-100","price":12.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0824\/9917\/4731\/files\/kids-mild-mint-100ml-608511.jpg?v=1791374459"},{"product_id":"strong-mint-probiotic-mouthwash-with-fluoride-300ml","title":"Strong Mint Probiotic Mouthwash With Fluoride 300ml","description":"\u003ch3\u003e INFO\u003c\/h3\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eSupercharge your morning routine with this Strong Mint mouthwash.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003eProtect your mouth from harmful bacteria while strengthening your natural defenses to help prevent gum issues. \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eCare for your oral microbiome\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eKeep your breath fresh\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003ePrevent plaque build-up\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eSupport gum health\u003c\/span\u003e\u003c\/li\u003e\n\u003cli style=\"font-weight: 400;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eWith fluoride to help fight cavities\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\n\u003cspan style=\"font-weight: 400;\"\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/h3\u003e\n\u003ch3\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cstrong\u003eDESCRIPTION\u003c\/strong\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eDon't ever worry about bad breath again!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eFor the ultimate minty fresh experience, this Strong Mint Probiotic Mouthwash is here to keep your mouth healthy while leaving you feeling deeply refreshed, invigorated, and ready for the day.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eMade with organic botanicals of aloe vera and peppermint, this mouthwash helps remove plaque and combat bad breath, allowing you to feel confident with your smile for longer. \u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThis strong mint flavouring will deliciously cleanse your taste buds, leaving you feeling refreshed like never before. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eFree from alcohol, SLS, and palm oil, this natural mouthwash won't do any harm to yourself or the planet. Plus, it comes in plastic-free packaging, so you can do your part to help save the environment whilst leveling up on your oral hygiene.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eINGREDIENTS\u003c\/h3\u003e\n\u003cp\u003eINGREDIENTS: Aqua, *Glycerin, *Aloe Barbadensis Leaf Juice, Heptyl Glucoside, *Mentha Piperita Oil, Sodium Levulinate, Acacia Senegal Gum, Potassium Sorbate, Xanthan Gum, Sodium Fluoride, Lactobacillus Ferment, [°Limonene], [°Linalol]\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e*Certifed Organic \u003c\/span\u003e\u003cspan style=\"font-weight: 400;\"\u003e[°Naturally Occurring in Essential Oil]\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eFluoride Content: 225ppm\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eUSE\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eInvigorate your senses and use it neat for an energizing burst, or dilute it for a more subtle pick-me-up. Either way, you'll instantly feel fresher. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eUse a third of our mouthwash cup (10ml) and swish for 30 seconds and expel, avoid swallowing.  \u003c\/p\u003e\n\u003cp\u003e300ml \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"truthpaste","offers":[{"title":"Default Title","offer_id":67582216470918,"sku":"TP-PMW-SM-FL-300","price":13.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0824\/9917\/4731\/files\/strong-mint-probiotic-mouthwash-with-fluoride-924951.jpg?v=1791374459"},{"product_id":"strong-mint-probiotic-mouthwash-fluoride-free-300ml","title":"Strong Mint Probiotic Mouthwash Fluoride Free 300ml","description":"\u003ch3\u003e INFO\u003c\/h3\u003e\n\u003cp\u003e Introducing Strong Mint Probiotic Mouthwash – your new favourite that'll take your oral health routine to the next level in all the right ways!\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eReduce plaque build-up with organic aloe vera, and eliminate bad breath with strong organic peppermint. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThis palm-free, alcohol-free, SLS-free, and fluoride-free formula eliminates synthetic chemicals while still delivering fresher breath and a healthier mouth. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eOur strong mint flavour invigorates you with each rinse, leaving you feeling energised and super fresh!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e For an unbeatable pick-me-up every day, step up your dental hygiene game with Strong Mint Probiotic Mouthwash!\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eINGREDIENTS\u003c\/h3\u003e\n\u003cp\u003eINGREDIENTS: Aqua, *Glycerin, *Aloe Barbadensis Leaf Juice, Heptyl Glucoside, *Mentha Piperita Oil, Sodium Levulinate, Acacia Senegal Gum, Potassium Sorbate, Xanthan Gum, Lactobacillus Ferment, [°Limonene], [°Linalol]\u003c\/p\u003e\n\u003cp\u003e*Certified Organic, [°Naturally Occurring in Essential Oil]\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eUSE\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eUse neat for the most invigorating freshen up, or dilute to taste for a subtle pick-me-up. Use a third of our mouthwash cup and swish for 30 seconds, then expel and avoid swallowing. \u003c\/span\u003e\u003ci\u003e\u003c\/i\u003e \u003c\/p\u003e\n\u003cp\u003e300ml\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"truthpaste","offers":[{"title":"Default Title","offer_id":67582216339846,"sku":"TP-PMW-SM-FF-300","price":13.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0824\/9917\/4731\/files\/strong-mint-probiotic-mouthwash-fluoride-free-300ml-4617644.png?v=1791374459"},{"product_id":"bamboo-charcoal-floss","title":"Bamboo Charcoal Floss","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThe bit your toothbrush can't reach.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eBrushing only ever cleans part of each tooth, the surfaces in between are left untouched. And it's exactly there, in the tight gaps and along the gumline, that plaque, food and bacteria gather, and where gum problems and decay so often begin.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThat's where flossing comes in. Used daily, our bamboo charcoal floss clears away the build-up a brush simply can't get to, helping keep your gums healthy, your breath fresh and your whole mouth genuinely clean rather than just surface-clean. For anyone working on gum health, it's one of the highest-impact two minutes you can add to your day.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eOur bamboo charcoal floss glides smoothly between teeth and around the curve of each tooth without shredding. It comes in a refillable glass jar with a dispensing lid, so when you've finished a spool you simply refill rather than throwing the whole thing away, no plastic packaging in sight.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eA small daily habit, and the one most people skip. Your gums will thank you for it.\u003c\/p\u003e","brand":"truthpaste","offers":[{"title":"Floss \u0026 Dispenser","offer_id":67582216536454,"sku":"TPBCF-30","price":4.5,"currency_code":"GBP","in_stock":true},{"title":"2 x Refill","offer_id":67582216569222,"sku":"TPBCF-2R","price":6.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0824\/9917\/4731\/files\/bamboo-charcoal-floss-492134.jpg?v=1791374460"},{"product_id":"charcoal-orange-fennel-100ml","title":"Charcoal: Orange \u0026 Fennel (100ml)","description":"\u003cdiv\u003e\u003c!--Start tab labels--\u003e\u003c\/div\u003e\n\u003cul class=\"tabs-content\"\u003e\n\u003cli style=\"display: block;\" id=\"tab1\" class=\"active\"\u003e\n\u003ch3\u003e\u003c\/h3\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eINFO\u003c\/h3\u003e\n\u003cdiv\u003e\u003cstrong\u003eGently polish away surface stains for a bright, fresh smile.\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003e✅ Sweet and citrus orange with refreshing fennel\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003e✅ Gently remove surface stains with activated charcoal and bentonite\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003e✅ \u003cmeta charset=\"utf-8\"\u003eFeel cleaner and fresher with organic botanical blends\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eINGREDIENTS\u003c\/h3\u003e\n\u003cp\u003eINGREDIENTS: Calcium Carbonate, Sorbitol, *Aloe Barbadensis Leaf Juice, Xylitol, Bentonite, Charcoal Powder, *Cocos Nucifera (Coconut) Oil, *Helianthus Annuus (Sunflower) Seed Oil, *Foeniculum Vulgare (Fennel) Oil, [°Limonene], *Citrus Aurantium Dulcis (Orange) Peel Oil, Tocopherol (Vitamin E), *Calendula Officinalis Flower Extract, *Citrus Limon (Lemon) Peel Oil, Cinnamomum Zeylanicum (Cinnamon) Bark oil, *Eugenia Caryophyllus (Clove) Bud Oil, [°Eugenol], Xanthan Gum, [°Linalol], [°Citral], [°Benzyl Benzoate].\u003c\/p\u003e\n\u003cp\u003e*Certified Organic, ^Certified Fair Trade, [°Occurs Naturally in Essential Oils]\u003c\/p\u003e\n\u003ch3\u003eDIRECTIONS\u003c\/h3\u003e\n\u003cp\u003eBrush twice daily to remove and prevent plaque, keep your breath fresh, and nourish gum health.\u003c\/p\u003e\n\u003cp\u003eAvoid brushing straight after meals or drinks (except water) when your enamel may be weakened from an acidic environment.\u003c\/p\u003e\n\u003cp\u003eUse our stainless steel spatula to scoop a pea-sized amount onto your toothbrush. Brush for 2 minutes, brushing each surface of every tooth, and around your gum line.\u003c\/p\u003e\n\u003cp\u003eAlways replace the lid firmly after use to prevent your toothpaste from drying out. Keep out of direct sunlight and avoid water getting in the jar to keep your paste fresh. \u003c\/p\u003e\n\u003cp\u003eEach 100ml jar lasts approximately 3 months with one person using twice a day.\u003c\/p\u003e\n\u003cp\u003eNot suitable for children under 12 due to essential oils. Seek advice if pregnant or breastfeeding due to essential oils.  \u003c\/p\u003e\n\u003cp\u003e \u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e \u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e\u003c\/p\u003e\n\u003cul class=\"tabs-content\"\u003e\n\u003cli style=\"display: none;\" class=\"\" id=\"tab2\"\u003e\n\u003cdiv\u003e\n\u003cp\u003e\u003cb\u003eINGREDIENTS:\u003c\/b\u003e Calcium Carbonate, Sorbitol, *Aloe Barbadensis Leaf Juice, Xylitol, Bentonite, Charcoal Powder, *Cocos Nucifera (Coconut) Oil, *Helianthus Annuus (Sunflower) Seed Oil, *Foeniculum Vulgare (Fennel) Oil, [°Limonene], *Citrus Aurantium Dulcis (Orange) Peel Oil, Tocopherol (Vitamin E), *Calendula Officinalis Flower Extract, *Citrus Limon (Lemon) Peel Oil, Cinnamomum Zeylanicum (Cinnamon) Bark oil, *Eugenia Caryophyllus (Clove) Bud Oil, [°Eugenol], Xanthan Gum, [°Linalol], [°Citral], [°Benzyl Benzoate].\u003c\/p\u003e\n\u003cp\u003e*Certified Organic, ^Certified Fair Trade, [°Occurs Naturally in Essential Oils]\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli style=\"display: none;\" class=\"\" id=\"tab3\"\u003e\n\u003cdiv\u003e\n\u003cp\u003eAll orders placed on a working day before midday are shipped the same day, and orders after midday are shipped the next working day.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFor UK orders\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eOrders to the UK are shipped by Royal Mail 24 or 48, and larger orders by UPS. Please choose your shipping option at the checkout.\u003c\/p\u003e\n\u003cp\u003eRoyal Mail 48: £3.35\u003c\/p\u003e\n\u003cp\u003eRoyal Mail 24: £3.99\u003c\/p\u003e\n\u003cp\u003eFree shipping is available for orders over £40 or subscribers. These will be sent via Royal Mail 48.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFor EU Orders\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eOrders to European countries are shipped via Royal Mail Tracked. Shipping rates start at £13.45 and will vary depending on the weight of your order. Please use the shipping calculator on the cart page for more info.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003ePLEASE NOTE: \u003c\/b\u003eDue to Brexit, EU customers may be charged import and VAT fees by the courier before receiving your order.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eInternational Orders:\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eInternational order times and prices will depend on your country and order size. We use Royal Mail International Tracked, please allow up to 2 weeks for International shipping. For more details on shipping prices please use the shipping calculator which can be found on the full shopping cart page.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"truthpaste","offers":[{"title":"Default Title","offer_id":67582216438150,"sku":"TPCFO-100","price":12.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0824\/9917\/4731\/files\/charcoal-orange-fennel-100ml-776466.jpg?v=1791374459"},{"product_id":"charcoal-peppermint-spearmint-100ml","title":"Charcoal: Peppermint \u0026 Spearmint (100ml)","description":"\u003c!--Start tab labels--\u003e\n\u003ch3\u003eINFO\u003c\/h3\u003e\n\u003cdiv\u003e\u003cstrong\u003eGently polish away surface stains for a bright, fresh smile.\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003e✅ Sweet and refreshing duel mint flavour\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003e✅ Gently remove surface stains with activated charcoal and bentonite\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003e✅ \u003cmeta charset=\"utf-8\"\u003eFeel cleaner and fresher with botanical blends\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch3\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/h3\u003e\n\u003ch3\u003e\u003cspan\u003eINGREDIENTS\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eINGREDIENTS: Calcium Carbonate, Sorbitol, *Aloe Barbadensis Leaf Juice, Xylitol, Bentonite, Charcoal Powder, *Cocos Nucifera (Coconut) Oil, *Helianthus Annuus (Sunflower) Seed Oil, *Mentha Piperita (Peppermint) Oil, *Mentha Spicata (Spearmint) Leaf Oil, Tocopherol (Vitamin E), [°Limonene],  *Calendula Officinalis Flower Extract, *Citrus Limon (Lemon) Peel Oil, *Eucalyptus Globulus Leaf Oil *Eugenia Caryophyllus (Clove) Bud Oil, Xanthan Gum, [°Eugenol], *Melaleuca Alternifolia (Tea Tree) Leaf Oil, [°Linalol], [°Citral].\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e*Certified Organic, [°Occurs Naturally in Essential Oils]\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eDIRECTIONS\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp\u003eBrush twice daily to remove and prevent plaque, keep your breath fresh, and nourish gum health.\u003c\/p\u003e\n\u003cp\u003eAvoid brushing straight after meals or drinks (except water) when your enamel may be weakened from an acidic environment.\u003c\/p\u003e\n\u003cp\u003eUse our stainless steel spatula to scoop a pea-sized amount onto your toothbrush. Brush for 2 minutes, brushing each surface of every tooth, and around your gum line.\u003c\/p\u003e\n\u003cp\u003eAlways replace the lid firmly after use to prevent your toothpaste from drying out. Keep out of direct sunlight and avoid water getting in the jar to keep your paste fresh. \u003c\/p\u003e\n\u003cp\u003eEach 100ml jar lasts approximately 3 months with one person using twice a day.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNot suitable for children under 12 due to essential oils. Seek advice if pregnant or breast feeding due to essential oils. \u003c\/strong\u003e\u003c\/p\u003e\n\u003c!--Start tab content--\u003e\n\u003cul class=\"tabs-content\"\u003e\n\u003cli style=\"display: block;\" id=\"tab1\" class=\"active\" data-mce-style=\"display: block;\"\u003e\n\u003cdiv\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli style=\"display: none;\" class=\"\" id=\"tab2\" data-mce-style=\"display: none;\"\u003e\n\u003cdiv\u003e\n\u003cp\u003e\u003cb\u003eINGREDIENTS:\u003c\/b\u003e Calcium Carbonate, Xylitol, *Aloe Barbadensis Leaf Juice, Bentonite, Charcoal Powder, *DCocos Nucifera (Coconut) Oil, *Helianthus Annuus (Sunflower) Seed Oil, *Mentha Piperita (Peppermint) Oil, *Mentha Spicata (Spearmint) Leaf Oil, Tocopherol (Vitamin E), *Calendula Officinalis Flower Extract, *Citrus Limon (Lemon) Peel Oil, *Eucalyptus Globulus Leaf Oil, °Limonene, *Eugenia Caryophyllus (Clove) Bud Oil, Xanthan Gum, [°Eugenol], *Melaleuca Alternifolia (Tea Tree) Leaf Oil.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e*Certified Organic, ^Certified Fair Trade, [°Occurs Naturally in Essential Oils]\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003cli style=\"display: none;\" class=\"\" id=\"tab3\" data-mce-style=\"display: none;\"\u003e\n\u003cdiv\u003e\n\u003cp\u003eAll orders placed on a working day before midday are shipped the same day, and orders after midday are shipped the next working day.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFor UK orders\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eOrders to the UK are shipped by Royal Mail 24 or 48, and larger orders by UPS. Please choose your shipping option at the checkout.\u003c\/p\u003e\n\u003cp\u003eRoyal Mail 48: £3.35\u003c\/p\u003e\n\u003cp\u003eRoyal Mail 24: £3.99\u003c\/p\u003e\n\u003cp\u003eFree shipping is available for orders over £40 or subscribers. These will be sent via Royal Mail 48.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eFor EU Orders\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eOrders to European countries are shipped via Royal Mail Tracked. Shipping rates start at £13.45 and will vary depending on the weight of your order. Please use the shipping calculator on the cart page for more info.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003ePLEASE NOTE: \u003c\/b\u003eDue to Brexit, EU customers may be charged import and VAT fees by the courier before receiving your order.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eInternational Orders:\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003eInternational order times and prices will depend on your country and order size. We use Royal Mail International Tracked, please allow up to 2 weeks for International shipping. For more details on shipping prices please use the shipping calculator which can be found on the full shopping cart page.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"truthpaste","offers":[{"title":"Default Title","offer_id":67582216503686,"sku":"TPCPS-100","price":12.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0824\/9917\/4731\/files\/charcoal-peppermint-spearmint-100ml-832290.jpg?v=1791374459"},{"product_id":"enamel-repair-mask","title":"Enamel Repair Mask","description":"\u003ch3 data-start=\"309\" data-end=\"632\"\u003eINFO\u003c\/h3\u003e\n\u003ch2 data-start=\"309\" data-end=\"632\"\u003eGoodbye Sensitivity, Hello Stronger Teeth \u003c\/h2\u003e\n\u003cp data-start=\"309\" data-end=\"632\"\u003eFormulated with \u003cstrong data-start=\"325\" data-end=\"353\"\u003e12% micro-Hydroxyapatite\u003c\/strong\u003e, this daily intensive treatment delivers \u003cstrong data-start=\"442\" data-end=\"478\"\u003eprofessional-level enamel repair\u003c\/strong\u003e. Hydroxyapatite works biomimetically to \u003cstrong data-start=\"519\" data-end=\"560\"\u003erebuild microscopic defects in enamel\u003c\/strong\u003e, restoring mineral density and protecting teeth against acid erosion.\u003c\/p\u003e\n\u003cul data-start=\"634\" data-end=\"888\"\u003e\n\u003cli data-start=\"634\" data-end=\"703\"\u003e\n\u003cp data-start=\"636\" data-end=\"703\"\u003e\u003cstrong data-start=\"636\" data-end=\"670\"\u003eRepairs and strengthens enamel\u003c\/strong\u003e with biomimetic mineralisation\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"704\" data-end=\"757\"\u003e\n\u003cp data-start=\"706\" data-end=\"757\"\u003e\u003cstrong data-start=\"706\" data-end=\"729\"\u003eReduces sensitivity\u003c\/strong\u003e by sealing exposed dentin\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"758\" data-end=\"816\"\u003e\n\u003cp data-start=\"760\" data-end=\"816\"\u003e\u003cstrong data-start=\"760\" data-end=\"790\"\u003eSupports natural whitening\u003c\/strong\u003e without harsh abrasives\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"817\" data-end=\"888\"\u003e\n\u003cp data-start=\"819\" data-end=\"888\"\u003e\u003cstrong data-start=\"819\" data-end=\"836\"\u003eFluoride-free\u003c\/strong\u003e yet clinically proven to restore enamel integrity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"890\" data-end=\"1056\"\u003eSuitable for those with sensitivity, weakened enamel, or early signs of demineralisation, the Enamel Repair Mask brings dental science into your daily care routine.\u003c\/p\u003e\n\u003cp data-start=\"890\" data-end=\"1056\"\u003e3 months supply.\u003c\/p\u003e\n\u003ch3 data-start=\"890\" data-end=\"1056\"\u003eINGREDIENTS\u003c\/h3\u003e\n\u003cp\u003eINGREDIENTS: Calcium Carbonate, Hydrated Silica, Xylitol, Hydroxyapatite, *Mentha Piperita (Peppermint Oil), *Eucalyptus Globulus Leaf Oil, Eugenia Caryophyllus (Clove) Bud Oil, [°Limonone], [°Eugenol], [°Linalol].\u003c\/p\u003e\n\u003cp\u003e*Certified Organic Ingredient, [°Naturally Occuring in Essential Oil].\u003c\/p\u003e\n\u003ch3\u003eDIRECTIONS\u003c\/h3\u003e\n\u003cp\u003eFor best results, use every evening after brushing. Dip a wet toothbrush into powder and brush onto teeth. Do not rinse. Avoid eating or drinking for 30 mins after applying. \u003c\/p\u003e\n\u003cp\u003eSuitable for ages 12+. \u003c\/p\u003e\n\u003cp\u003e30g approx. 90 uses \/ 3 months supply. \u003c\/p\u003e","brand":"truthpaste","offers":[{"title":"Default Title","offer_id":67582216601990,"sku":"TPERM-30","price":20.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0824\/9917\/4731\/files\/enamel-repair-mask-3454431.png?v=1791374460"},{"product_id":"hydroxyapatite-peppermint-100ml","title":"Hydroxyapatite: Peppermint (100ml)","description":"\u003ch3\u003eINFO\u003c\/h3\u003e\n\u003ch4\u003eRemineralise your teeth with hydroxyapatite to strengthen your enamel and protect against decay and tooth sensitivity.\u003c\/h4\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003ePowered with organic botanicals for the maximum impact on your oral health.\u003c\/span\u003e\u003c\/p\u003e\n\u003ctable\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e✅ Fight cavities\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e✅ Fight sensitivity\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e✅ Care for your gums\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003ch3\u003e\u003cbr\u003e\u003c\/h3\u003e\n\u003ch3\u003eINGREDIENTS\u003c\/h3\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eINGREDIENTS: \u003c\/span\u003e\u003cspan\u003e*Aloe Barbadensis Leaf Juice, *Glycerin, Bentonite, Calcium Carbonate, Hydroxyapatite, *Mentha Piperita (Peppermint) Oil, Tocopherol (Vitamin E), *Citrus Limon (Lemon) Peel Oil, *Eucalyptus Globulus Leaf Oil, Eugenia Caryophyllus (Clove) Bud Oil, Cinnamomum Zeylanicum Bark Oil, ^Helianthus Annuus (Sunflower) Seed Oil, [ºLimonene], [ºEugenol], [ºLinalol], [ºBenzyl Benzoate]. \u003c\/span\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e*Certified Organic Ingredient, ^Trace Ingredient \u0026lt;0.1% from Tocopherol (Vitamin E)\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003e[ºNaturally Occurring in Essential Oils].\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003e\u003cbr\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eHydroxyapatite content: 5% \/ 50,000 ppm\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eDIRECTIONS\u003c\/h3\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eBrush twice daily to remove and prevent plaque, keep your breath fresh, and nourish gum health.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eAvoid brushing straight after meals or drinks (except water) when your enamel may be weakened from an acidic environment.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eUse our stainless steel spatula to scoop a pea-sized amount onto your toothbrush. Brush for 2 minutes, brushing each surface of every tooth, and around your gum line.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eAlways replace the lid firmly after use to prevent your toothpaste from drying out. Keep out of direct sunlight and avoid water getting in the jar to keep your paste fresh. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e \u003c\/span\u003e\u003cb\u003eEach 100ml jar lasts approximately 3 months with one person using twice a day.\u003c\/b\u003e\u003c\/p\u003e","brand":"truthpaste","offers":[{"title":"Default Title","offer_id":67582216634758,"sku":"TPPHAP-100","price":13.95,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0824\/9917\/4731\/files\/hydroxyapatite-peppermint-100ml-732252.jpg?v=1791374460"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0824\/9917\/4731\/collections\/hydroxyapatite-peppermint-100ml.jpg?v=1791379440","url":"https:\/\/www.myza.co\/collections\/truthpaste.oembed","provider":"Myza","version":"1.0","type":"link"}