All Lola + Blake’s products centre around sleep. From classic cut pyjamas and babygrows through to quilts, they’re on a mission, to promote sleep and all its benefits, especially in little ones. Their aim is to banish the cultural, modern day negativity associated with sleep and how it seems to be the last of our health priorities. They want to move away from the “you snooze, you lose” mindset and instil good sleep habits for their littlest loves.